In 2018, the US skincare industry amassed a total of $5.6 billion in sales.
Now more than ever, people are investing in their skin. You can't go a day without seeing ads for face washes, face masks, and pimple cream. It's a hot topic!
Because many people are new to the skincare game, they aren't quite sure what to buy. They look at pricing, ingredients, and advertised benefits. But they also make decisions based on a company's packaging.
If